Tag Archives: pharma sales training

Pharma – new challenge, new sales strategy, new sales training

Times have changed for pharma sales and pharma sales training. Big pharma is moving from formal sales pitches to consultative selling. This post talks about the issues facing big pharma and how they can successfully transition with different types of sales training efforts. Continue reading

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It’s a new world for pharma sales reps

As the number of pharma reps declines, pharma is looking at new ways to engage docs and improve productivity. iPad apps, internet portals, and other ePromotions are becoming standard practice. Continue reading

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Pharmaceutical sales training – a new point of view

Pharmaceutical companies are reducing the size of their sales force and introducing digital tools – where physicians can ask questions about drugs, order free samples, and find out which insurers cover certain treatments by using, for example, an iPad app. This will require a new and different type of sales training for some new and different players. Some companies have acknowledged this reality and modified their sales training programs to include everyone in sales training who has interaction with the customer – from sales and technical support to customer service. More companies will need to get on board.
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Posted in Health Care Sales Training, Medical Sales Training, Pharma Sales, Pharma Sales Training, Pharmaceutical Sales, Pharmaceutical Sales Training, Sales Training, Sales Training Best Practices | Tagged , , , , , , , , , , ,

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