The future of sales training

A new year is always a good time to look over the horizon to see what the future might have in store for us. Recently I had a chance to sit down with Richard Young and Martha Neumeister of Pipeliner CRM to discuss the future of sales training. Topics ranged from future predictions to how you can maximize your sales training investment to the relationship between sales training and CRM systems.

You can tune in to the entire discussion here.

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About Richard Ruff

For more than 30 years Dr. Richard Ruff and Dr. Janet Spirer - the founders of Sales Horizons - have worked with the Fortune 1000 - such as UPS, Canon USA, Smith & Nephew, Boston Scientific, Owens & Minor, Textron - to design and develop sales training programs. During his career Dick has authored numerous articles related to sales effectiveness and co-authored "Managing Major Sales", a book about sales management, "Parlez-Vous Business" which helps sales people integrate the language of business into the sales process, and "Getting Partnering Right" – a research based work on the best practices for forming strategic selling alliances. Dr. Ruff received his Ph.D. in Organizational Psychology from the University of Tennessee and a B.S. from Rennsselaer Polytechnic Institute.
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