Negotiating during the sales process is never easy; negotiating during the sales process when you’re involved in major account sales is even more challenging. That’s why we wrote Mastering Major Account Negotiating.
All of the best practices can be put to use right away. And since it was created purposefully as an ebook, it contains only key content – no fluff and no page fillers. Nine areas are covered:
- building the customer relationship
- creating and sustaining trust
- creating a bigger pie
- planning a negotiation strategy
- selling value first, not price
- executing a negotiation strategy
- price discounting and optimizing profitability
- face-to-face negotiation best practices
- handling deceptive negotiation tactics
The ebook focuses on what top performers do in successful sales negotiations. We’ve included proven best practices for each of the identified nine areas.
To find out more and to download the ebook (in pdf, iTunes, or Kindle formats), visit http://www.salesmomentum.com/negotiation/
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