While the MedTech industry is positioned to grow in the coming years, all is not rosy. Shifting decision-makers, rising number of new influencers, pricing pressures, increasing consolidation, and consumerizing healthcare will require MedTech salespeople to redefine their sales strategies to continue growing the business. Having a superior sales force is a key to sustaining a competitive advantage in MedTech accounts.
Sales Momentum today is publishing a FREE white paper – Getting MedTech Sales Strategy Right. It’s divided into two chapters:
1. Formulating MedTech Sales Strategy – describes common pitfalls and shares best practices that increase the probability of MedTech sales success.
2. Executing MedTech Sales Strategy – highlights eight areas highly correlated with winning MedTech sales strategies: staying on track, networking, building and sustaining relationships, managing the competition, selling with clinical data, selling to the VAC, selling at the senior level, making the business case.
To download the free white paper click here or visit http://www.salesmomentum.com/getting-medtech-sales-strategy-right-free-white-paper/.
And to learn more about our MedTech sales training programs, click here
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