Exploring the merits of sales simulations – video

Discussing Sales Simulations

Some time ago a group of us were discussing the relative effectiveness of sales simulations and whether or not they are underutilized as a training methodology.  The conversation lasted much longer than we had initially imagined since we wandered off into a number of side discussions.

We thought at least the conclusions were worth sharing.  So, here is the two hour rambling dialogue boiled down in a four minute video – Sales Simulations.

If you get a chance to tune in, we would be interested in your questions and opinions about sales simulations.

Check out the Sales Training Connection to read other posts on sales effectiveness.

©2011 Sales Horizons™, LLC

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About Richard Ruff

For more than 30 years Dr. Richard Ruff and Dr. Janet Spirer - the founders of Sales Horizons - have worked with the Fortune 1000 - such as UPS, Canon USA, Smith & Nephew, Boston Scientific, Owens & Minor, Textron - to design and develop sales training programs. During his career Dick has authored numerous articles related to sales effectiveness and co-authored "Managing Major Sales", a book about sales management, "Parlez-Vous Business" which helps sales people integrate the language of business into the sales process, and "Getting Partnering Right" – a research based work on the best practices for forming strategic selling alliances. Dr. Ruff received his Ph.D. in Organizational Psychology from the University of Tennessee and a B.S. from Rennsselaer Polytechnic Institute.
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2 Responses to Exploring the merits of sales simulations – video

  1. Pingback: Sales simulations – another look at its benefits | Sales Training Connection

  2. Pingback: Five techniques to bridge the marketing-sales chasm | Sales Training Connection

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